Robinson Event Venues

BRANDING
SQUARESPACE WEBSITE DESIGN
SOCIAL MEDIA GRAPHICS

As the lead designer for Robinson Event Venues, three family-owned event venues, I was tasked with creating distinct brand identities that would honor each venue’s unique personality while connecting them under one cohesive family identity. From the start, I guided the creative direction by developing three complete brand systems that visually reflected the essence of each space while still feeling related.

The Farrell’s handwritten font was inspired by a family member’s own handwriting, creating a personal and authentic connection to the brand. For Christopher Glenn, I designed a custom icon drawn on my iPad, inspired by the lion heads featured throughout the venue’s fountains to tie the branding directly to the physical environment. For The Studio, we introduced a refined stamped mark that reflects the venue’s elegant atmosphere and vision for hosting meaningful gatherings, rounding out the trio with a brand that feels distinct yet seamlessly connected to the family.

Beyond identity design, I extended each brand into a fully custom websites. The site was crafted to align seamlessly with its visual system, with thoughtful typography, cohesive color use, intuitive navigation, and clear calls to action to ensure a smooth and engaging user experience.

The final result is a family of three brands that are different, but unmistakably connected under the Robinson Event Venues umbrella. Distinct in personality. Unified in story.

*project created at AMD Creative.

Robinson Event Venues Website
Brand logo featuring a stylized lion's head above the name 'Christopher Glenn' with the tagline 'Homewood | Est 2018' on a minimalist background in shades of green and gray.
White tulle fabric with pearl accents and a card displaying the name Christopher Glenn.
Exterior of a building with green ivy covering part of the wall, black decorative window frames, glass doors, and hanging outdoor string lights.
Logo of homeless organization with a lion's face and the words 'Homewood Estates' in a circular pattern.
Two matchboxes with filled matches inside, one labeled "The Farrell" and the other labeled "Christopher Glenn.""
Close-up of a green envelope with a letter inside, featuring decorative stamps and a handwritten message.
An outdoor garden scene with a black wooden arch adorned with greenery, surrounded by potted plants and a wooden fence, decorated with string lights overhead.
Three logo designs for 'The Farrell,' a gathering place established in 2022, featuring minimalist text and circular arrangements with the names and establishment year.
A patterned white paper with a green vertical band in the center that reads 'The Farrell' and 'A Gathering Place' with smaller text above 'HOMEWOOD EST 2022.'
A white brick wall with a beige cursive sign that reads "the Jarrell" and a small window with a black frame on the right side.
Three wedding programs or invitations, one dark gray with white text reading "Our Wedding Day," one green with a subtle floral pattern, and one smaller dark gray with a signature at the bottom right.
White slippers with folded straps, featuring a black logo and the text 'A Gathering Place' along with 'Est 2022' on the straps.
Two tall round tables with white tablecloths in front of a gray wall with a black-and-white watercolor painting of trees.
A graphic design with the text 'The Studio' and 'A Gathering Place', featuring a stylized bird logo in different circular insignias and a color palette of soft green, white, and black.
Close-up of a plate of deviled eggs garnished with chopped chives and black pepper, next to a white napkin with a logo and a black tray with more food in the background.
Laptop screen displaying a website for Robinson Event Venues, titled "A gathering place for memories" and located in Homewood, Alabama. The website banner features a couple holding glasses, celebrating, with a table set with wine bottles and glasses in the foreground.
A silver bowl on a wooden surface containing business cards and folded pamphlets labeled 'THE STUDIO' and 'A GATHERING PLACE'.
A round table with a dark top, decorated with a tall vase with painted black and white patterns, a smaller potted plant with dried branches, two bottles of oil or vinegar, and a mountainous painted wall in the background.

Organic Social Content

Photo of a historic building with arched windows and green awnings labeled Bottega, in a city setting.
Wedding aisle decorated with floral arrangements, leading to a floral arch with a mirror in the background and soft lighting.
A wedding invitation with a light floral background, black text, and elegant cursive signature at the bottom.
Two women walking into an elegant white building with large open doors, floral arrangements on the side, and a sign asking 'How far in advance should we book?'

“We recently completely a project with Anna Carter designing two event venue websites, The Farrell & Christopher Glenn. The sites turned out better than expected. I would recommend Anna and the team at AMD to anyone looking for Branding and Website design. They immediately understood our vision and delivered. Thank you!”

- Sharrie Stratus, The Farrell & Christopher Glenn

Back to Portfolio